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The Acquisition section tells you where your visitors originated from, such as search engines, social networks or website referrals. This is a key section when determining which online marketing tactics are bringing the most visitors to your website.
Google Pigeon is the code name given to Google latest local search algorithm update. This update was released on July 24, 2014. The update is aimed to increase the ranking of local listing in a search. The changes will also effect the search results shown in Google Maps along with the Google regular...
The BERT algorithm appeared to have understood the context of the word “fishing” as important and changed the search results to focus on fishing related web pages. To give you an idea of how big of an update this is, it's the biggest update since Google released RankBrain. In other words, there is a...
Social media marketing helps to promote your business on various social networking platforms to generate more traffic and build your online popularity.
On page seo refers to the process that is followed on the website itself. Some of the tasks involved are: Keyword research Meta tags and title Meta description Robots.txt file Sitemap generation Content development Image optimization Off page refers to the link building and promotion of your website...
Keywords are the search terms used to find your website in search engines. They are selected using Google keyword planner to rank websites higher in search results. They are implemented on the website meta tags and content to help increase the visibility of your domain in search engines.
The Google “Zebra” update is both rumor and an SEO inside-joke. As of today, there is no Google Zebra update. The myth arose after comments Matt Cutts made at a conference regarding merchant quality. It was dubbed “Zebra” because Google seemed to favor black and white animal names for their algorith...
Google Penguin Update Overview: The Google Penguin Update launched on April 24. According to the Google blog, Penguin is an “important algorithm change targeted at webspam. The change will decrease rankings for sites that we believe are violating Google's existing quality guidelines.”
For new websites Bing takes some time for first index. You need to submit XML sitemap in Bing webmaster and then share your webpages in various social media to get your webpages indexed faster.
Email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, a...
A review is someone's evaluation of something. We support reviews and ratings for a wide range of schema.org types, including businesses, products, and different creative works such as books or movies. ... Review snippets appear in Google Search results either under the search result or in the Googl...
Facebook is a social networking website that helps to promote your website to gain more traffic and build your domain popularity in search engines. They help to benefit your online business.
First you need to submit your website in webmaster tool and generate the tracking code. Inserting the analytics code into the website homepage will help Google to find your website and make it visible in SERPs.
Affiliate marketing is the process of earning a commission by promoting other people's (or company's) products. You find a product you like, promote it to others, and earn a piece of the profit for each sale that you make.
The sole purpose of the Maccabees Update is to improve the search relevancies. So, website owners and webmasters should look into the improvements to on-page as well as off-page relevance signals. The importance of content will always remain intact because high quality contents generate quality back...
Link building helps to build trust of your domain in search engines and also generates more traffic to your website. They help to benefit your online business.