Search found 2 posts • Maria Jonas said thanks 1  2 
Return to Thanks List Back

Re: How to do email marketing?

There are 3 ways to do email marketing:
1
Build your email list.[1] The three most important groups to market to via email are your current customers, past customers, and prospective customers. Use a spreadsheet to create a database of their names and email addresses. If you don’t already have the email addresses, you’ll need to start collecting them. To build your list, use your website, storefront, front desk, and every phone call to request your visitor's email address.[2]
Keep a clipboard at the front desk or storefront of your business for people to sign up for your email list.
Entice them into signing up by offering discount coupons and other advantages that will only be sent via email.
All you need is their name and email address to get started. Don’t ask for too much information at this point.
2
Promise privacy.[3] Many people will be reluctant to sign up for an email list unless you assure them you will keep their email addresses and personal information private. This should be promised upfront. Along with the initial promise, you should development a privacy statement that will be included at the bottom of every email you send out. This statement should be brief and to the point.
Privacy statements should state that your company will never give out email addresses to third parties and will only be used for the purposes of marketing your company’s products and services.
It should also be mentioned that the email content is confidential and intended only for the individual named.
Also state that if the email has been received in error, the recipient should notify the company so that their email can be deleted from the email list.[4]
Example: Your privacy is important to us. We will not disclose your personal information to any third party unless you have given us consent or we are required to do so by law. If you do not wish to receive communication from this company, you can opt out by replying to this email and notifying us.[5]
3
Create different email lists. Keep email addresses organized in spreadsheets and make sure you separate them. At minimum, you should have the emails broken into lists of current customers, past customers and prospective customers. Creating separate email lists allows you to send different emails to the groups, each with their own targeted content. As you go along, you can get more specific with your lists for even better targeting.
Keeping separate lists also helps you to prevent spamming them with irrelevant content, which reflects poorly on your company.[6]
It’s important to build relationships with your recipients through email marketing.[7] Targeted lists with relevant content will help you do that.

Post ID: #p5446
ThanksMaria Jonas
Post by chandlerbong
Mon, 19 June 2017, 8:58 am
 
Jump to forum
Jump to topic
Jump to post

Thanked: by 1 member
Count: [1]

SEO optimization - what you must do

If you really want the best SEO optimization for your website, and you have time to do this, here are the most important steps that you must follow if you want the best results, the best SEO ranking:

1. Do a keyword research to find the most targeted key phrases you want to optimize for your website;
2. You must have unique titles and descriptions on each page;
3. You must have at least 150 words of unique original content on every, or in most pages of the site;
4. The key phrases you want to rank for must be embedded naturally into the content of your pages;
5. You must have a sitemap that links to every page on the site. On your homepage it must be a link to the sitemap page;
6. You must add at least 1-2 new pages of content each week;
7. You must get at least 5 new links each 1-2 weeks;
8. The anchor text of your new links must contain the key phrases that you want to rank for;
9. You must pointing some of your backlinks to internal pages of your site;
10. You must spend some time each week checking out resources to learn more about SEO.

If you know any other "must to do" things for better SEO results, please share them here, to everybody can learn more about better SEO optimizing for better SEO ranking!

Post ID: #p1266
ThanksMOCMaria Jonas
Post by OliBoli
Mon, 18 June 2012, 1:12 pm
 
Jump to forum
Jump to topic
Jump to post

Thanked: by 2 members
Count: [3]

Return to Thanks List Back

cron